1. USA: The
sample class (that comes within the benefits of being a Small Business
Advocate) also provides access to an Interactive Study Guide with a series of
questions and places to answer. You may elect to use your answers plus
information within your registration, to get listed within your
state's listings, by your business type -- we will
be using the NAICS listings -- and by your name and
business name.
2. Local: We invite all
advocates to help us with the selection of one-minute profiles (52 per year for
every local station) and the businesses for the national productions
(just 52 per year). We also want to send you a quarterly report -- a
compilation from our work in the field and the research from the National
Federation of Independent Businesses (NFIB) and the SBA's Office of Advocacy.
You may opt to be listed as the local press contact about small business issues
(under your state's small business resource page).
3. Global: The
importance of small business to the economic health of any nation is
underestimated, underappreciated, and hardly understood. In most open market
economies, the publicly-traded companies account for less than 1% of all
businesses and usually less than 50% of the gross national product. One of the
goals of Small Business School is to educate. Every advocate is charged with
learning and telling the story about the the role of small business in our
respective economies and within the global economy. Each advocate is also
charge with telling people about the power of business ownership.
We are on a mission to release the creative power of every
individual when they begin to follow their dream and develop their special
gifts and expertise. Business is about creating something of value, then an
excess of "that something" such that it can be sold, exchanged, or bartered.
Every person in any way affiliated with Small Business
School is charged and empowered to be a small business advocate.
Small business is the job-creating engine that drives every
economy, sparks innovation, and improves the quality of life in our
neighborhoods. If we can tell the best stories, and that sparks even 1% jump in
overall growth, what a contribution we all would be making!
Here are a few others things we invite you to do:.
1. Join your local PBS-member station.
2. Send a note to your public
television station. Thank them for airing the show (and please copy us). Here
are a few samples.
3. Join your national
business asociation (if you haven't already), and help select the best
businesses within your industry type for a local
profile.
4. Gather with other business people in your neighborhood,
watch Small Business School together, and form a discussion group!
Let us know
and Hattie will join you via telephone or in real time
online.
5. Formalize a mentoring or
cyber-mentoring group like The Opportunity Knocks or
OK Groups.
6. Post a flyer in a public place!
Most people do not know when or where the show airs. You could download the
sample flyer (hyperlinked above). Insert your public television station's call
letters and the day / time when Small Business School airs, and post the
flyer in your office, your grocery store, or other places where business people
might see it.
7. Send a press release! We invite
you to adapt this press release to your local setting. Edit, add, or modify it.
Then, print it out with a cover note on your letterehead and send it to your
local press, your association newsletter, and even your favorite radio
station.
8. Enroll in a class and begin building a complete profile
of your business within SmallBusinessSchool. Some businesses may even elect to
have this web profile become
their web site!
Even if you do just one of these things, we thank you and we
welcome you as a Small Business Advocate -- we can create jobs, we can create
wealth, we can make the world a better place. Key Ideas.
GO DEEPER & FURTHER::
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